You may wonder if the car dealer came out with its service and maybe it somehow. The client may announce his proposal at any time, but at least he is there to offer it. You can go overboard with your willingness to please, but you cannot overdo it with a good customer service policy. You really want to keep your promises, but you don't want to be promised what you will do.
There must be value attached to everything you do for a client. If they do not perceive value in the service, then you will not leave this client for life. I recently had a contract with a company in the Bay area; their motto was "Require customer every day." Each person who came on board was also asked to take a motto and implement it in all possible ways. As a result, this company is doing very well with shorter economies. The customer service they offer goes beyond just doing the job, the quality of the job, professional relationships and insightful decisions that make this company top.
The customer service helps you maintain and develop additional business relationships. I mean customers will continue to do business with you because they know what they will get, plus they will give referrals word of mouth. The important part is that not only your service impresses the client, but your work must also be of excellent quality. Service and value can not be compared with anyone who does not have a client.
I remember that I recently went to the store to get garden accessories. This company was quite large and had several branches. In this particular store there were three employees who were chatting and reading the newspaper when I entered. I began to look for the item I needed, and NO ONE bothered to get up and ask what I was looking for. I finally had to ask, and they just indicated where it could be. I just went out and went to another place. I also let the owner know that his customer service was poor, and no matter how cheaper his prices, I will never again shop there.
In this case, word of mouth worked perfectly. I let everyone know about my bad experiences, and his business was full of excited customers. He could significantly improve his profits if only customer service had improved.
